If your customers are sci-fi, fantasy or comics fans, this is the advertising opportunity you’ve been waiting for.
SCIFI.radio has the entire world’s science fiction community as our playground. We play an eclectic mix of music from sci-fi, comics, anime, steampunk and game soundtracks, along with vibrant and intriguing geek talk shows and ripping adventure serials.
If you have an event to advertise, it should be something of interest to the sci-fi/fantasy community, and you’ll want to start running your ads at least three months in advance. Running “buy this now” ads aren’t as likely to succeed, because advertising on radio is more like slow cooking in an InstaPot than tossing steaks in the broiler. We suggest putting in little discount codes exclusive to your radio ad so that you can track the results and get a better sense of how it’s working out for you. You don’t have to do that. Many of our advertisers don’t bother with that, since radio spots on SCIFI.radio are unbelievably inexpensive.
A Quick Breakdown
-
Per Day:
- 173,232 total hours/year ÷ 365 = 474 hours/day
That’s 474 hours of listening consumed every single day.
-
Average Concurrency (roughly):
- 474 hours/day ÷ 24 = ~ 20 listeners at any given moment (on average). That means that your cost per thousand impressions (CPM) is actually just $4.
Of course, concurrency fluctuates
(busy times and slow times), but an
average of 20 concurrent listeners 24/7 is decent for a niche or specialty station.
-
Per Month:
- 173,232 total hours/year ÷ 12 = 14,436 hours/month
-
Reach:
- 218 countries, with most listeners in continental US and Canada
- 18-45 age group, skewing male 65%, but we have listeners of all ages
You can buy radio or web ads, become a show sponsor, or sponsor the station as a whole. We have flexible options to fit everyone’s budget.
OUR RATE CARD
Consult our handy SCIFI.radio Rate Card to find out how you can become a sponsor or advertiser on SCIFI.radio for surprisingly little.
Remember that a single play of a radio spot on SCIFI.radio can cost as little as $0.08 USD, and that that works out to a cost per thousand (CPM) of $4. This is a tiny, tiny fraction of what a terrestrial station would cost, and though our audience is obviously smaller, we offer a sharply focused audience who genuinely want to be here. Additionally, A radio advertisement cannot be used as a bookmark and forgotten about, and because our streaming performance is in real time, nor can the listener fast forward through it like they do with television commercials.
Please contact us at advertising@SCIFI.radio to get started. You can email your graphic and/or audio file, and your PayPal address, and the link you want the ad to tie to, and we can get your ad up and running in no time. If you have questions. We’re always happy to help!
Prices and policies listed are effective January 1, 2025 and supersede any previously published advertising rate cards.
Mailing address: Krypton Media Group, Inc. d.b.a SCIFI.radio 13636 Ventura Blvd, Suite 338 Sherman Oaks, CA 91432
Pro-tip:
If all you’re after is radio advertising, you might want to consider becoming a patreon of the station instead. It’s actually a bargain for radio advertisers, but it’s a subscriber situation, in that you’ll be paying each month. That said, patrons at the “Star Trader” tier get a free 30-60 second spot played at the top of every hour, plus a station logo sticker, a coffee mug, and a logo t-shirt after three months of support. Why just advertise when you can get some free swag too?
SCIFI.radio is listener supported sci-fi geek culture radio, and operates almost exclusively via the generous contributions of our fans via our Patreon campaign. If you like, you can also use our tip jar and send us a little something to help support the many fine creatives that make this station possible.