Artists from around the globe have come together to celebrate the 25th anniversary of Pokémon with songs inspired by the global entertainment franchise and recorded exclusively for Pokémon 25: The Album. The compilation was released today in digital and CD formats by Capitol Records as part of a massive, yearlong music campaign from The Pokémon Company International in partnership with Universal Music Group.
The official video for J Balvin’s contribution, “Ten Cuidado,” debuted today. The award-winning Colombian singer, known to most as Reggaeton’s global ambassador, is joined by some of his favorite Pokémon – Pikachu, Hitmontop, Totodile, Loudred and Charizard – in the clip, which was shot in New York City. Colin Tilley (Halsey, Kendrick Lamar, Cardi B), who helmed Balvin’s MTV VMA award-winning official video for “Rojo,” directed.
“I always wanted to be Ash Ketchum and through this collaboration with Pokémon I’ve been able to live out a childhood dream,” said J Balvin. “That love for Pokémon inspired ‘Ten Cuidado,’ my contribution to P25 Music, as well as the video in which I get to be a Pokémon Trainer in New York City. I can’t wait to share my fandom for Pokémon with my fans around the world with this song and still can’t believe I get to be part of this project.”
“The release of Pokémon 25: The Album marks the culmination of a yearlong music celebration of Pokémon by an amazing array of global artists,” said Colin Palmer, vice president of marketing, The Pokémon Company International. “From Katy Perry and Post Malone, to today’s release of J Balvin’s contribution to the album, all of the artists brought a unique perspective to this collection, which we hope brings music fans as much joy as Pokémon has delivered for 25 years.”
Tokyo-based artist/producer Yaffle created the new track “Reconnect” (feat. Daichi Yamamoto & AAAMYYY) for P25 Music. French singer Louane and UK artists Mabel and Jax Jones with Sinead Harnett further attest to Pokémon’s universal appeal. Post Malone offers up “Only Wanna Be With You (Pokémon 25 Version),” a surprising take on the Hootie and the Blowfish hit, and Katy Perry led the charge with the uplifting single “Electric.” Vince Staples, Cyn, Lil Yachty and Tierra Whack also joined in the celebration. See below for tracklisting.
Director Eric Maldin (U2, 30 Seconds To Mars) takes Vince Staples, Mabel and Cyn on a surreal walk down memory lane, exploring their early experiences with Pokémon and how they went about creating their original songs for P25 Music in the new “Evolution of a Song” video series. The episodes also feature ZHU in the studio, discussing the evolution of his remixes of Staples’ “Got ‘Em” and Cyn’s “Wonderful,” found on the digital edition alongside his remix of “Take It Home” by Mabel. View “Evolution of a Song” at https://pokemon25.lnk.to/eoasplaylistPR.
The P25 virtual merch store – UMG’s first ever multi-artist interactive shopping experience – launched today with new merchandise from J Balvin, Katy Perry and ZHU. Check out the animated, interactive virtual pop-up shop HERE. A special edition colored vinyl edition of Pokémon 25: The Album will be released in February 2022 in celebration of Pokémon Day. It is now available for pre-order.
Fans can keep up with the latest news for P25 Music and more celebrations across the franchise on Pokémon’s 25th anniversary website at Pokemon.com/25.
Pokémon and music fans are invited to join the conversation online with @Pokemon and #Pokemon25.
Pokémon 25: The Album Tracklist
- Katy Perry – Electric
- Jax Jones – Phases (with Sinead Harnett)
- Mabel – Take It Home
- Lil Yachty – Believing
- J Balvin – Ten Cuidado
- Cyn – Wonderful
- Vince Staples – Got ‘Em
- Louane – Game Girl
- Tierra Whack – Art Show
- Post Malone – Only Wanna Be With You (Pokémon 25 Version)
- Yaffle – Reconnect (feat. Daichi Yamamoto & AAAMYYY)*
- Mabel – Take It Home (ZHU Remix)*
- Cyn – Wonderful (ZHU Remix)*
- Vince Staples – Got ‘Em (ZHU Remix)*
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